Wednesday, June 30, 2010

More folks online, but broadband dissatisfaction surges too

A couple of interesting recent UK broadband surveys: the first, from the UK Online Measurement Company (UKOM), reveals that nearly two million more Britons have come online during the last year, over half of which are over 50:
"The size of the UK Internet audience grew by five percent from 36.9 million people in May 2009 to 38.8 million people in May 2010. Of these 1.9 million new Britons using the Internet, 1.0 million (53 percent) were at least 50 years old. Men over 50 were responsible for most of this growth, accounting for 722,000 (38 percent) new British Internet users followed by women over 50 who accounted for 284,000 (15 percent) new users."
The second survey is from BroadbandChoices, which reported that "speed dissatisfaction has increased by a massive 10% since 2009, despite ever faster broadband speeds of up to 20Mb and 24Mb broadband being advertised...a disappointing 39% of people said that their broadband provider hadn’t lived up to expectations".

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